Still Alice by Lisa Genova

Still Alice by Lisa Genova

Lisa Genova is the author of Still Alice and has joined the ranks of publishing success after self-publishing.  A rankling article in The New York Times, January 27, 2009, titled Self Publishers Flourish As Writers Pay the Tab, included Ms. Genova’s tale of self-publishing success, which follows.  Please note that she ultimately needed literary representation to achieve her publishing deal, but she first created the product – her book.

When Lisa Genova, a former consultant to pharmaceutical companies, wrote her first novel, “Still Alice,” a story about a woman with Alzheimer’s disease, she was turned down or ignored by 100 literary agents.

Ms. Genova paid $450 to iUniverse to publish the book and sold copies to independent bookstores. A fellow author discovered the book and introduced Ms. Genova to an agent, and she eventually sold “Still Alice” for a mid-six-figure advance to Pocket Books, an imprint of Simon & Schuster, which released a new edition this month. It had its debut on the New York Times trade paperback fiction best-seller list on Sunday, at No. 5.

Ms. Genova likened her experience to that of young bands or filmmakers using MySpace or YouTube to attract a following. “It’s really tough to break into the traditional model of doing things,” she said.

Still Alice is ranked in the top 50 of literary and contemporary fiction at Amazon.com.

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